| Double Helix Wine & Whiskey Lounge Pouring at Town Square Las Vegas | |
LAS VEGAS (June 20, 2011) - Construction is complete for Double Helix Wine & Whiskey Lounge, the newest addition to Town Square’s busy movie theater corridor. Located between Yard House and nu sanctuary lounge and below Johnny McGuire’s, Double Helix Wine & Whiskey Lounge opened at the end of June. The 2,800-square-foot space features a full bar that offers 30 unique wines by the glass, 50 whiskies, sampler flights, and Double Helix’s signature “winetails.” Chef Doug Vega, whose previous experience includes Daniel Boulud’s DB Brasserie, has created a wine and spirit-friendly small-plates menu. Guests are treated to shareable, melt-in-your-mouth dishes that satisfy any craving for $15 or less. The diverse menu includes cheeseboards, flatbreads, and a range of gourmet comfort food dishes like shrimp and grits, bacon-wrapped mini kobe hot dogs, sliders and banana-Nutella crepes. Outside, the patio has been extended to accommodate a new fire pit, a mister cooling system, and ultra-comfortable lounge-style furniture. Televisions showing key sporting events are located inside and on the patio. The lounge opens at 3 p.m. daily, plus lunch Thursday-Sunday. Daily happy hours from 3:30 p.m.-7:30 p.m. feature 1/2 off select flights, tasting plates and desserts. Moviegoers can show their Rave Motion Pictures ticket to receive glasses of Double Helix Wine for $5. Both wine and whiskey enthusiasts can look forward to barrel tastings, visiting producers, tastings and pairing dinners. The patio is also available for private tastings and special events. “We feel this is a perfect way to expand our brand,” says owner and managing partner Ray Nisi, who opened the first Double Helix location in The Palazzo in 2008 and launched a private label line of wines in 2010. “I like that we can capture new people who may not know us,” Nisi says, “that we can bring them in and make them fans.” Double Helix Las Vegas will further expand this fall. In October, it will debut Bottles & Burgers by Double Helix, a 5,000-square-foot, double-terraced addition to Summerlin’s Tivoli Village. As its name implies, the casual concept will feature inspired burger creations with half-bottles of wine, bottles of beer, and Double Helix’s own line of “old-school” bottled sodas. ABOUT DOUBLE HELIX LAS VEGAS
Founded in 2008 by Raymond Nisi, Lucky Metalios and Jonathan Stern, Double Helix launched its first dual bar and boutique concept at The Shoppes at the Palazzo in Las Vegas. The name, Double Helix, was carefully chosen to reflect the positive and proven benefits of wine on human health, and hence, structural DNA. The Palazzo location, Double Helix Wine and Whiskey Bar and the adjacent Double Helix Boutique, opened in 2008 and was the first venture for Double Helix. The Boutique sells 300+ wines from around the world, including small production cult wines and high end Bordeaux and Super Tuscans, as well as a unique assortment of wine and whiskey gifts and gadgets. The Boutique also offers a wide range of whiskeys and other liquors by the bottle. Double Helix Wine and Whiskey Bar offers 50+ wines by the glass, 40+ whiskeys, custom cocktails and winetails, and an assortment of small plates created by Emeril Lagasse’s Table 10. The Bar is available for private events ranging from bachelorette champagne parties to corporate mixers featuring educational wine and whiskey tastings. In 2010, Double Helix launched its private label line of wines, a Chardonnay and a Merlot from California. The line will expand in 2011 to include a Muscat dessert wine and a high end Italian red blend, as well as an assortment of “old-school” bottled sodas. For further information, please contact us at www.doublehelixwine.com or 702-735-WINE (9463), or follow us on Twitter @doublehelixwine. Stephanie LaBorde |


